About Lorna Jane
Lorna started designing because as an aerobics instructor she was frustrated that she couldn't find groovy gear to wear that was well made, functional and fashionable. Now there are eleven signature stores from Sydney to Cairns, a swag of fashion award trophies, an appearance at the Mercedes Fashion Week and exports to New Zealand, Malaysia, Hong Kong, – more... Singapore, Britain and the USA.
Lorna doesn't design basic ranges but only produces unique pieces well designed in great fabrics and colours with a multi-functionality. The active range has taken to the street this season with bra tops once reserved for the circuit classes at the gym now being seen in clubs, on the beach, shopping or just hanging with friends. Team one of our Tank Tops with 3/4 Trackies or Bootleg Pants for street wear that is functional, comfortable and fashionable.
Lorna Jane has been operating for 10 years moving into swimwear and fashion six years ago... Say's Lorna Jane "most of our growth has been in the last 3 years as we have concentrated on branding. We offer a point of difference in style and fabrication which makes us special. We have a brand following with customers who will only buy Lorna Jane and they keep coming back".
As well as the retail signature stores the label is sold wholesale to outlets Australia wide. Both Lorna Jane and Bill are seriously committed to the progress of the brand in this highly competitive field and have set goals to where the business will be at 12 months from now... "we realise how competitive these markets are, but we are confident our product has the ability to achieve and exceed the goals we have set in place"... – less
Lorna Jane Employer Reviews
